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Discover the Andi Bracelet Watch, where timeless aesthetics harmonize with modern flair. Its white sandblast dial elegantly merges sleek stick indices with Roman numerals. Framed by an oval stainless steel case, it's perfectly complemented by a luxurious metal, adjustable link band. The Andi watch epitomizes versatility, making it easy to transition from weekday meetings to weekend adventures, ensuring you're always on trend with impeccable style.

The Knox watch makes an impression with a dial adorned by 16 genuine diamonds, delivering subtle brilliance from every angle. The dial is designed with a fine radiant center and a CD-textured outer ring for added depth and elegance. Complement your style with a brown or black grain genuine leather strap or opt for an adjustable link bracelet in polished gold-tone or sleek silver-tone stainless steel. Every detail of the Knox reflects thoughtful craftsmanship and timeless appeal.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing white display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

This ceramic-clad beauty is a fresh breath of summer air. Jalyn™ features a smooth white ceramic case and bracelet for a look that's as comfortable as it is versatile. The ceramic material is soft, durable and scratch resistant. Available with silver or gold accents.

This ceramic-clad beauty is a fresh breath of summer air. Jalyn™ features a smooth white ceramic case and bracelet for a look that's as comfortable as it is versatile. The ceramic material is soft, durable and scratch resistant. Available with silver or gold accents.

The Ava watch embodies refined elegance, offered in your choice of radiant gold-tone or sleek silver-tone. A rectangular case is framed by a polished bezel set with 14 shimmering baguette crystals, creating a statement of luxury. The vertically brushed dial, light champagne or silver, features four delicate round crystal markers for a sophisticated finish. Its adjustable link bracelet, adorned with 42 baguette crystals, adds brilliance from every angle—a timeless piece designed to elevate any ensemble with grace and glamour.

The iconic 80s A-Watch makes a return, pushing the boundaries of modern design with a sleek, silver textured dial featuring bold red printed lines that add a dynamic edge. Its striking blue bezel—with a red top edge—and the two-tone matte case, boasting a light blue top and red bottom, create a visual feast for the style-savvy. A layered leather band, sourced from a Leather Working Group-certified tannery—which is committed to reducing environmental impact through responsible leather manufacturing practices—this watch proves that style and sustainability go hand in hand. Crafted from ocean-bound plastic using #Tide’s innovative technology, the case carries a story of transformation and contemporary flair. Designed for the modern, style-conscious individual.

A little sparkle, a lot of charm—this golden bag charm chain brings the shine and the time. With a glossy yellow dial topped by a cheeky smiley face, this bag charm chain brings the fun. It's finished with six dangling charms: a gold-tone heart, rainbow, gold-tone and pink donut, four leaf clover with a crystal, an all-seeing eye, and a signature Armitron “A.” Clip it to your bag, belt loop, or keyring for a playful twist on everyday timekeeping—part accessory, part attitude: fully golden.

The 1975 limited edition gold watch, is a modern reimagining of our original iconic Gold watch, created exclusively for our 50th Anniversary. Its champagne brushed dial features commemorative 50th Anniversary markings, blending heritage with a fresh perspective. A refined stainless steel case and uni-link bracelet with exposed center links bring contemporary elegance to this timeless design. With a day-date calendar and updated craftsmanship, this limited-edition piece honors the past while celebrating the present.

The Dual watch is the ultimate companion for active individuals, combining functionality with a sleek design. Featuring a durable ANA-DIGI sport style with a range of features, it offers time, day/date, chronograph, countdown timer, and multiple alarms. Its bold two-tone watch hands hands with luminous fill ensure clarity, while the 100-year calendar and dual-time functions make it versatile for any lifestyle. Available in a variety of dynamic colorways, including Black/Orange, White/Black, Black/Red, Gray/Black, Blue/Black, Tan, and Gray, the Dual watch brings both style and practicality to your everyday adventures.

With designs featuring purple butterflies, blue whales, pink ice cream, and cool cars and trucks, each Playtime watch transforms time-telling into a fun and exciting experience. Comfy straps and easy-to-read numbers ensure every moment is filled with joy. It’s not just a watch; it’s a playful partner in every moment!

With designs featuring purple butterflies, blue whales, pink ice cream, and cool cars and trucks, each Playtime watch transforms time-telling into a fun and exciting experience. Comfy straps and easy-to-read numbers ensure every moment is filled with joy. It’s not just a watch; it’s a playful partner in every moment!

With designs featuring purple butterflies, blue whales, pink ice cream, and cool cars and trucks, each Playtime watch transforms time-telling into a fun and exciting experience. Comfy straps and easy-to-read numbers ensure every moment is filled with joy. It’s not just a watch; it’s a playful partner in every moment!

Enhance your Armitron Connect Smartwatch with the Silicone Smooth Band, designed for a perfect balance of comfort, durability, and style. Made from soft, breathable silicone, this band offers a sleek, sporty look that seamlessly integrates with your device. The adjustable stainless steel buckle closure ensures a secure, customizable fit, making it the ideal everyday companion. Compatible with Armitron Connect 20mm Smartwatches: Eclipse  Premium silicone material for breathability and comfort Adjustable stainless steel buckle closure for a secure fit *Armitron Connect Smartwatch not included*

Constance is a vision of refined elegance. This elevated statement piece is luxe at every turn with a stunning mother of pearl dial and genuine crystal markers. Finished with a textured bezel and jewelry-inspired stainless steel bracelet, Constance is sure to turn heads.

Constance is a vision of refined elegance. This elevated statement piece is luxe at every turn with a stunning mother of pearl dial and genuine crystal markers. Finished with a textured bezel and jewelry-inspired stainless steel bracelet, Constance is sure to turn heads.

Constance is a vision of refined elegance. This elevated statement piece is luxe at every turn with a stunning mother of pearl dial and genuine crystal markers. Finished with a textured bezel and jewelry-inspired stainless steel bracelet, Constance is sure to turn heads.

Ryder is all about modern edge—bold, refined, and effortlessly cool. Its sleek, striking black-on-black design is a statement of confidence. Silver tone brings a sharp, contemporary polish, and its vertically brushed dial catches the light just right. For those who like a little flash, gold-tone delivers a bold, standout look with a touch of classic elegance: three colors, one unmistakable style—the Ryder watch.

Lloyd has it all: multifunction movement with three subdials, beautiful blue or green dials, and finished with either a stainless steel bracelet or genuine leather band. Versatile and stylish no matter how you wear it, you'll find yourself coming back to Lloyd day after day.

Lloyd has it all: multifunction movement with three subdials, beautiful blue or green dials, and finished with either a stainless steel bracelet or genuine leather band. Versatile and stylish no matter how you wear it, you'll find yourself coming back to Lloyd day after day.

Love our favorite men's watch, Lloyd? You're going to love the new Lloyds even more. These feature the classic three subdial and bezel style in black leather and stainless steel bands with a silver-white dial to match your look any day of the week.

Shimmering with brilliance from every angle, this silver-tone timepiece commands attention with its bold octagon stainless steel case. A polished bezel adorned with 44 crystals frames a hydraulic silver dial, fully paved with 186 crystals for maximum radiance. The ribbed stainless steel crown and crystal-studded expansion band—featuring 105 more crystals—enhance its statement-making elegance. Sleek, structured, and unapologetically glamorous, this watch delivers refined sparkle with every glance.

The A-Bangle watch exudes chic, modern simplicity with a slim profile and a distinctive genuine gemstone dial available in black-white root, howlite, or quartzite. Each colorway showcases a sleek rectangular case in silver-tone, gold-tone, or rose-gold-tone, perfectly paired with a graceful crossover bangle band. The A-Bangle is a refined, stylish, versatile watch for any occasion.

The Athena watch carries a touch of artistry with its woven mesh bracelet, a delicate reflection of intricate craftsmanship. It is available in champagne, rose gold, and silver sunray dials; each watch embodies a quiet strength and elegance framed by shimmering crystals along the bezel. Like Athena herself, it’s a piece that feels both timeless and deeply connected, perfect for those who appreciate beauty in every detail.

Fall in love with every second—literally—with the Heart Bangle watch. Featuring a gold-tone, heart-shaped stainless steel case, it blends playful design with timeless sophistication. Its glossy dial, available in black, red, or white, is paired with a sleek bracelet-style band and a jewelry clasp for a seamless, comfortable fit. Perfect for making a bold yet refined statement with every glance.

Elevate your look with this stainless steel timepiece, featuring a 21-jewel automatic movement, durable ionic plating, and a striking exhibition case back—a classic statement piece to be lived in for generations. Available in your choice of metal or genuine leather bands, with color options including gold and black, navy and silver, tan and silver, classic black and blue, sleek silver and black, and all gold-toned. Designed for both style and longevity, this timepiece is a true testament to timeless craftsmanship.

Elevate your look with this stainless steel timepiece, featuring a 21-jewel automatic movement, durable ionic plating, and a striking exhibition case back—a classic statement piece to be lived in for generations. Available in your choice of metal or genuine leather bands, with color options including gold and black, navy and silver, tan and silver, classic black and blue, sleek silver and black, and all gold-toned. Designed for both style and longevity, this timepiece is a true testament to timeless craftsmanship.

Meet the Armitron Connect Link Smartwatch, a sleek and powerful accessory featuring a full touchscreen, comfortable silicone, and a quick-release band for ultimate convenience. Boasting rapid charging capabilities and exceptional battery performance, you can stay connected on the go by making and receiving calls directly from your wrist. Track your fitness goals with calorie tracking, heart rate monitoring, step counting, and sports modes. This smartwatch ensures you stay on top of your health and productivity with additional features such as sleep tracking, women's reproductive health tracking, sedentary reminders, hydration reminders, and more. The Link smartwatch combines style with resilience, making it your ultimate wearable companion for staying connected, informed, and motivated throughout the day. 45mm ABS case TFT 1.28" 240*240 LCD display  Magnetic rapid charger included  22mm silicone band with quick-release technology Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

The Dual watch is the ultimate companion for active individuals, combining functionality with a sleek design. Featuring a durable ANA-DIGI sport style with a range of features, it offers time, day/date, chronograph, countdown timer, and multiple alarms. Its bold two-tone watch hands hands with luminous fill ensure clarity, while the 100-year calendar and dual-time functions make it versatile for any lifestyle. Available in a variety of dynamic colorways, including Black/Orange, White/Black, Black/Red, Gray/Black, Blue/Black, Tan, and Gray, the Dual watch brings both style and practicality to your everyday adventures.

With its refined design, this watch boasts a radiant gold dial and a durable mineral crystal, complemented by a crystal bezel for added sophistication. The case is available in three captivating color variations: gold tone, silver tone, and rose gold tone, all meticulously crafted from resilient alloy. The metal band, also offered in the same versatile color options, elevates its appeal while ensuring long-lasting beauty.

With its refined design, this watch boasts a radiant gold dial and a durable mineral crystal, complemented by a crystal bezel for added sophistication. The case is available in three captivating color variations: gold tone, silver tone, and rose gold tone, all meticulously crafted from resilient alloy. The metal band, also offered in the same versatile color options, elevates its appeal while ensuring long-lasting beauty.

With its refined design, this watch boasts a radiant gold dial and a durable mineral crystal, complemented by a crystal bezel for added sophistication. The case is available in three captivating color variations: gold tone, silver tone, and rose gold tone, all meticulously crafted from resilient alloy. The metal band, also offered in the same versatile color options, elevates its appeal while ensuring long-lasting beauty.

Infuse energy into your lifestyle with the Apex, a sleek black case watch boasting a stainless steel top ring and stylish black push buttons. The black dial, adorned with white and orange printing, radiates a sense of dynamism. Secure it with the vibrant orange strap and dive into action with features like an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, a 60 dots-matrix LCD display, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

Immerse yourself in a dynamic lifestyle with the Apex, a sleek black case watch showcasing a stainless steel top ring and stylish light gray push buttons. The black dial, accentuated by crisp white printing, exudes a timeless aesthetic. The gray strap adds a touch of versatility, while features like an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, a 60 dots-matrix LCD display, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

The Racer Silicone Band features a bold stripe design and a sturdy stainless steel buckle for a sporty, chic look. With its textured grooves and striking details, this strap has a refined, contemporary edge. Enhance your Apple Watch with a blend of comfort and style—it’s the details that matter. Breathable, premium silicone strap. Universally sized to fit most wrists. Apple Watch not included.

The Goldfinch is a stealthy double agent of style. On the surface, its black IP plated stainless steel case and striking yellow dial suggest an elegant dress watch. But dig deeper and you'll discover the makings of a multifunction sport watch ready for any adventure: ana-digi movement, subdial displays, and luminescent hands and markers.

The Dragonfly Sport Watch is built for those who value both performance and style, keeping you on track in every detail. It features an EL LCD module, chronograph, dual time zone, 100-year calendar, countdown timer, and hourly chime. Available in a blue denim or brown leopard print band with a gold-plated stainless steel buckle and top ring, this watch blends functionality with a bold design. The sleek EL display adds a touch of elegance, fading in and out with a 3-second delay.

The Racer Silicone Band features a bold stripe design and a sturdy stainless steel buckle for a sporty, chic look. With its textured grooves and striking details, this strap has a refined, contemporary edge. Enhance your Apple Watch with a blend of comfort and style—it’s the details that matter. Breathable, premium silicone strap. Universally sized to fit most wrists. Apple Watch not included.

Enhance your Apple Watch with this soft yet durable and stylish silicone case. The striking color combination makes this an eye-catching accessory that delivers both function and flair. Coordinate it with our Racer Silicone Band for a complete look. Breathable, premium silicone  Easy instillation Apple Watch not included

The Racer Silicone Band features a bold stripe design and a sturdy stainless steel buckle for a sporty, chic look. With its textured grooves and striking details, this strap has a refined, contemporary edge. Enhance your Apple Watch with a blend of comfort and style—it’s the details that matter. Breathable, premium silicone strap. Universally sized to fit most wrists. Apple Watch not included.

Enhance your Apple Watch with this soft yet durable and stylish silicone case. The striking color combination makes this an eye-catching accessory that delivers both function and flair. Coordinate it with our Racer Silicone Band for a complete look. Breathable, premium silicone  Easy instillation Apple Watch not included

Enhance your Apple Watch with this soft yet durable and stylish silicone case. The striking color combination makes this an eye-catching accessory that delivers both function and flair. Coordinate it with our Racer Silicone Band for a complete look. Breathable, premium silicone  Easy instillation Apple Watch not included

The Parker watch combines a sleek design with a modern, classic edge. Choose between the stainless steel strap with three subdials or the leather strap with traditional markers and a sunray dial. Each watch is framed with the signature Armitron “A” on the inner dial—Parker is designed to enhance your look with a refined touch.

Upgrade your Armitron Connect Smartwatch with the Smooth Silicone Band, designed for all-day comfort and effortless style. Crafted from soft, durable silicone, this band offers exceptional breathability and a sleek, versatile look in tan, black, or blush. The adjustable stainless steel buckle closure ensures a secure fit, making it the perfect choice for both active days and everyday wear. Compatible with Armitron Connect 22mm Smartwatches: Matrix, Lunar, and Link Breathable, premium silicone Adjustable stainless steel buckle closure for a secure fit *Armitron Connect Smartwatch not included*

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

The Parker watch combines a sleek design with a modern, classic edge. Choose between the stainless steel strap with three subdials or the leather strap with traditional markers and a sunray dial. Each watch is framed with the signature Armitron “A” on the inner dial—Parker is designed to enhance your look with a refined touch.

Indulge in the captivating charm of the Minnie Crystal watch, featuring a genuine pink mother-of-pearl dial—known for its bold elegance and grounding properties—glittering with crystal indexes and bezel accents. Its two-tone stainless steel case and band, a blend of silver and gold, exude a timeless and contemporary glamour, sure to bring a touch of wonder to each moment.

The Charles is all about function and detail. Tell the time with an analog movement and three traditional subdials that allow you to see military time, the day of the week and month. The blue watch face adds a colorful look.