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Upgrade your Armitron Connect Smartwatch with the Smooth Silicone Band, designed for all-day comfort and effortless style. Crafted from soft, durable silicone, this band offers exceptional breathability and a sleek, versatile look in tan, black, or blush. The adjustable stainless steel buckle closure ensures a secure fit, making it the perfect choice for both active days and everyday wear. Compatible with Armitron Connect 22mm Smartwatches: Matrix, Lunar, and Link Breathable, premium silicone Adjustable stainless steel buckle closure for a secure fit *Armitron Connect Smartwatch not included*

Just a Ross looking for his Rachel, this signature timepiece is one half of a classic his-and-hers duo. The stainless steel case, bracelet, and coin edge bezel are available in stunning gold-tone, silver-tone, and two-tone, featuring glossy white, sunray silver, or glossy black dial. Explore all three and check out Rachel for the lady in your life or to gift to your favorite couple.

Built for Performance, this no-nonsense Digital Chronograph Resin Strap will get you the results you strive for.

Statement making in a small package, this petite digital chronograph watch will have you ready to go.  27MM Resin Case Resin Strap with Buckle Closure Features include hours, minutes, seconds, chronograph, alarm, second time zone and backlight functions LCD Display Water Resistant to 330 Feet Download Manual

Discover the Andi Bracelet Watch, where timeless aesthetics harmonize with modern flair. Its white sandblast dial elegantly merges sleek stick indices with Roman numerals. Framed by an oval stainless steel case, it's perfectly complemented by a luxurious metal, adjustable link band. The Andi watch epitomizes versatility, making it easy to transition from weekday meetings to weekend adventures, ensuring you're always on trend with impeccable style.

Tetra is funky reimagination of Armitron's original LED digital watch. The vintage-inspired oblong case design is finished with polished silver, gold, and black-plated versions. The flashing digital display waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Tetra is funky reimagination of Armitron's original LED digital watch. The vintage-inspired oblong case design is finished with polished silver, gold, and black-plated versions. The flashing digital display waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history. Available exclusively on Armitron.

Infuse energy into your lifestyle with the Apex, a sleek black case watch boasting a stainless steel top ring and stylish black push buttons. The black dial, adorned with white and orange printing, radiates a sense of dynamism. Secure it with the vibrant orange strap and dive into action with features like an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, a 60 dots-matrix LCD display, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

Immerse yourself in a dynamic lifestyle with the Apex, a sleek black case watch showcasing a stainless steel top ring and stylish light gray push buttons. The black dial, accentuated by crisp white printing, exudes a timeless aesthetic. The gray strap adds a touch of versatility, while features like an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, a 60 dots-matrix LCD display, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

The A-Bangle watch exudes chic, modern simplicity with a slim profile and a distinctive genuine gemstone dial available in black-white root, howlite, or quartzite. Each colorway showcases a sleek rectangular case in silver-tone, gold-tone, or rose-gold-tone, perfectly paired with a graceful crossover bangle band. The A-Bangle is a refined, stylish, versatile watch for any occasion.

Grab your new workout buddy, this sports watch will help you reach a new PR. 

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

Meet the Armitron Connect Matrix Smartwatch, a sleek and powerful accessory ready to enhance your lifestyle. Designed with an AMOLED high-definition touchscreen display, a silicone band with quick-release technology, a rotating crown for easy navigation, and magnetic rapid charging capabilities. Easily stay connected by making and receiving calls directly from your wrist and personalize your smartwatch experience with custom dials from your smartphone gallery. Stay on top of your fitness goals with Blood Oxygen/SpO2, heart rate monitoring, and various sports modes. Enjoy additional features, like music control, women's reproductive health tracking, voice assistant, camera control, and more. The Matrix smartwatch is your ultimate companion for staying connected and active. 44mm base metal case AMOLED 1.78" 368*448 high-definition touchscreen display Magnetic rapid charger included  22mm silicone magnetic band with quick-release technology Easily adjustable band – no tools needed Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

The Charles is all about function and detail. Tell the time with an analog movement and three traditional subdials that allow you to see military time, the day of the week and month. The blue watch face adds a colorful look.

Sleek and sophisticated, Charles is all about the details. The textured dial adds a dash of classic charm, while the sub-dials and bezel provide multi-function capabilities. Housed in a stainless steel case and finished with a sturdy stainless steel mesh bracelet or genuine leather band, Charles is made for years of treasured use.

Sleek and sophisticated, Charles is all about the details. The black dial adds a bold, yet classic look, while allowing you to tell time with ivory sticks. The subdials and stainless steel bezel provide multifunctional capabilities. This Charles comes with a black dial and matching gunmetal mesh band.

The Dragonfly watch is the perfect blend of style and functionality, designed to keep up with your busy day. With a sleek LCD display, chronograph, alarm, dual time zone, and 100-year calendar, it’s packed with all the features you need. Available in two striking colorways—a white strap with brown leopard print or a white strap with denim print—both designs are enhanced with gold-plated stainless steel accents and a matching blue or black loop. Whether dressing up or keeping it casual, this watch brings both practicality and a touch of bold, modern style to your wrist.

The Mesh Band is crafted from electroplated stainless steel mesh, offering a sleek, sophisticated look that subtly elevates your style. This band is designed for a secure fit and is available in black, gold, or silver. Its magnetic closure stays in place all day—no buckle is needed. Combining premium style with dependable functionality, it’s the perfect way to express your individuality while keeping your Armitron Connect Smartwatch securely on your wrist. Compatible with Armitron Connect 22mm Smartwatches: Matrix, Lunar, and Link Electroplated stainless steel mesh Magnetic closure ensures a secure, adjustable fit *Armitron Connect Smartwatch not included*

Ryder is all about modern edge—bold, refined, and effortlessly cool. Its sleek, striking black-on-black design is a statement of confidence. Silver tone brings a sharp, contemporary polish, and its vertically brushed dial catches the light just right. For those who like a little flash, gold-tone delivers a bold, standout look with a touch of classic elegance: three colors, one unmistakable style—the Ryder watch.

Discover the distinguished charm of the Titan watch and bracelet set. Boasting a gunmetal dial, accented by Roman numeral sticks, and a sleek metal bezel, this set exudes a classic allure. The silver-tone stainless steel case and band add a bold touch, creating a versatile accessory. The Titan set epitomizes refined style, making it the perfect addition to your collection.

Discover the distinguished charm of the Titan watch and bracelet set. Boasting a champagne sunray dial, accented by Roman numeral sticks, and a sleek metal bezel, this set exudes a classic allure. The gold-tone stainless steel case and band add a bold touch, creating a versatile accessory. The Titan set epitomizes refined style, making it the perfect addition to your collection.

The Goldfinch is a stealthy double agent of style. On the surface, its black IP plated stainless steel case and striking yellow dial suggest an elegant dress watch. But dig deeper and you'll discover the makings of a multifunction sport watch ready for any adventure: ana-digi movement, subdial displays, and luminescent hands and markers.

With its refined design, this watch boasts a radiant gold dial and a durable mineral crystal, complemented by a crystal bezel for added sophistication. The case is available in three captivating color variations: gold tone, silver tone, and rose gold tone, all meticulously crafted from resilient alloy. The metal band, also offered in the same versatile color options, elevates its appeal while ensuring long-lasting beauty.

With its refined design, this watch boasts a radiant gold dial and a durable mineral crystal, complemented by a crystal bezel for added sophistication. The case is available in three captivating color variations: gold tone, silver tone, and rose gold tone, all meticulously crafted from resilient alloy. The metal band, also offered in the same versatile color options, elevates its appeal while ensuring long-lasting beauty.

With its refined design, this watch boasts a radiant gold dial and a durable mineral crystal, complemented by a crystal bezel for added sophistication. The case is available in three captivating color variations: gold tone, silver tone, and rose gold tone, all meticulously crafted from resilient alloy. The metal band, also offered in the same versatile color options, elevates its appeal while ensuring long-lasting beauty.

The Athena watch carries a touch of artistry with its woven mesh bracelet, a delicate reflection of intricate craftsmanship. It is available in champagne, rose gold, and silver sunray dials; each watch embodies a quiet strength and elegance framed by shimmering crystals along the bezel. Like Athena herself, it’s a piece that feels both timeless and deeply connected, perfect for those who appreciate beauty in every detail.

Indulge in sophistication with the captivating Phoenix watch and bracelet set. The silver sunray dial, adorned with Roman numeral sticks, exudes timeless charm, while the bezel, accented with crystals, adds a touch of glamour. Crafted from gold two-tone stainless steel, the case and band perfectly complement each other, making it an exquisite addition to any look.

Indulge in sophistication with the captivating Phoenix watch and bracelet set. The champagne sunray dial, adorned with Roman numeral sticks, exudes timeless charm, while the bezel, accented with crystals, adds a touch of glamour. Crafted from gold-tone stainless steel, the case and band perfectly complement each other, making it an exquisite addition to any look.

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

Our latest release is a feat of engineering and precision timekeeping. The stainless steel Blueprint is powered by an automatic movement, a self-winding mechanism that operates without a battery by using the wearer's natural arm movements to power the timepiece. Built to last with style and sophistication, Blueprint is available in a range of finishes, including: leather bands, metal bracelets, and a one-of-a-kind iridescent plated edition.

Indulge in the captivating charm of the Minnie Stone Dial watch, featuring a genuine black-and-white root dial—known for its bold elegance and grounding properties—glittering with crystal indexes and bezel accents. Its two-tone stainless steel case and band, a blend of silver and gold, exude a timeless and contemporary glamour, sure to bring a touch of wonder to each moment.

Indulge in the captivating charm of the Minnie Stone Dial watch, featuring a genuine howlite dial—celebrated for its serene symbolic properties and veining throughout. With glittering crystal indexes and bezel accents, the gold-tone, stainless steel case and band exude timeless and contemporary glamour, sure to bring a touch of wonder to each moment.

Indulge in the captivating charm of the Minnie Stone Dial watch. It features a genuine quartzite gemstone dial—a healing stone to encourage new beginnings—and crystals for markers with rose gold-tone brushing. Glittering with luminous indexes, this rose gold-tone crystal-encrusted round case and stainless steel band exudes a timeless and contemporary glamour, sure to bring a touch of wonder to each moment.

Indulge in the captivating charm of the Minnie Stone Dial watch. It features a genuine blue tiger eye gemstone dial—a symbol of strength and believed to have a powerful grounding effect—and crystals for markers with gilt brushing. Glittering with luminous indexes, this gold-tone crystal-encrusted round case and stainless steel band exudes a timeless and contemporary glamour, sure to bring a touch of wonder to each moment.

Wear a little love on your finger with this charming heart-shaped ring watch. The shimmering mother-of-pearl dial peeks out from a gold-tone brass case, making every glance at the time feel like a little love note. It slips on effortlessly and is easily adjustable for the perfect fit. A playful mix of fashion and function, this tiny timepiece is perfect for those who love their accessories with a little extra heart!

The Athena watch carries a touch of artistry with its woven mesh bracelet, a delicate reflection of intricate craftsmanship. It is available in champagne, rose gold, and silver sunray dials; each watch embodies a quiet strength and elegance framed by shimmering crystals along the bezel. Like Athena herself, it’s a piece that feels both timeless and deeply connected, perfect for those who appreciate beauty in every detail.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing red display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

The Petal Pop: these flower-inspired watches feature vibrant hands, easy-to-read numbers, and a movable top ring that turns every tick into a delight. Its comfy strap and playful design add a touch of magic to every moment!

The Petal Pop: these flower-inspired watches feature vibrant hands, easy-to-read numbers, and a movable top ring that turns every tick into a delight. Its comfy strap and playful design add a touch of magic to every moment!

With designs featuring purple butterflies, blue whales, pink ice cream, and cool cars and trucks, each Playtime watch transforms time-telling into a fun and exciting experience. Comfy straps and easy-to-read numbers ensure every moment is filled with joy. It’s not just a watch; it’s a playful partner in every moment!

With designs featuring purple butterflies, blue whales, pink ice cream, and cool cars and trucks, each Playtime watch transforms time-telling into a fun and exciting experience. Comfy straps and easy-to-read numbers ensure every moment is filled with joy. It’s not just a watch; it’s a playful partner in every moment!

The Armitron Connect Eclipse Smartwatch offers a blend of style and functionality, featuring a full touchscreen and a comfortable silicone, quick-release band for ultimate convenience. Boasting rapid charging capabilities and exceptional battery performance, you can stay connected on the go by making and receiving calls directly from your wrist. Track your fitness goals with calorie tracking, heart rate monitoring, step counting, and sports modes. This smartwatch ensures you stay on top of your health and productivity, with additional features such as sleep tracking, women's reproductive health tracking, sedentary reminders, breathing exercises, and more.  45mm ABS case TFT 1.83" 240*280 LCD display  Magnetic rapid charger included  20mm silicone band with quick-release technology Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

Let your over sized Digital Chronograph Resin Strap take you from the office to the gym. 52.5mm Resin Case Resin Strap with Buckle Closure Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions LCD Display Water Resistant to 330 Feet Available in Black/Blue & Yellow/Black Download Manual

Let your over sized Digital Chronograph Resin Strap take you from the office to the gym. 52.5mm Resin Case Resin Strap with Buckle Closure Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions LCD Display Water Resistant to 330 Feet Available in Black/Blue & Yellow/Black Download Manual

Sleek and sophisticated, Charles is all about the details. The textured dial adds a dash of classic charm, while the sub-dials and bezel provide multi-function capabilities. Housed in a stainless steel case and finished with a sturdy stainless steel mesh bracelet or genuine leather band, Charles is made for years of treasured use.