Bring in the color! Static is boring, but your watch doesn’t have to be. Prismatica™ features a one-of-a-kind dial that changes color with the time. The watch is finished with an iridescent-tone case and bracelet. Leave your old static watches behind and bring in the color revolution with Prismatica™.

Available exclusively on armitron.com

• 33.5mm Iridescent-Tone Case
• Adjustable Bracelet
• Jewelry Clasp & Extender Closure
• Dual-Colored Discs Change Color as Time Changes
• Analog Movement
• Water Resistant to 100 Feet
• Download Manual

• 5mm x 39mm Stainless Steel Case
• Stainless Steel Bracelet
• Adjustable Sliding Buckle
• Digital Display
• Features include hour, minute, seconds, day of the week, date, 100 years calendar, chronograph with lap & split time, alarm with chime, 12/24 hour format, dual time & LCD backlight
• Water Resistant to 165FT
• Download Manual

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing blue display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Available exclusively on armitron.com

• 34mm x 37mm Stainless Steel Case
• Stainless Steel Bracelet
• Adjustable Sliding Buckle
• LED Display with Blue Digits
• Features include hour, minute, seconds, date, month, year and 12/24 hour format
• Water Resistant to 165FT
• Download Manual

• 5mm x 42mm Stainless Steel Case
• Stainless Steel Bracelet
• Stainless Steel Adjustable Sliding Buckle
• Analog & Digital Display
• Features include hour, minute, seconds, day of the week, date, 12/24H format, stopwatch, alarm and EL backlight
• Water Resistant to 165FT

Tough, powerful and reliable, these Digital Chronograph Resin Straps are the accessory that will make your workout more colorful.

• 37.5MM Resin Case
• Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Available in Translucent Pink, Translucent Purple, Translucent Light Blue, Black, Light Blue & Navy Blue/Teal
• Download Manual

With our colorful array of these Square Digital Chronograph Silicone Straps, you are guaranteed to find one to fit your mood, style and workout.

• 38mm Resin Case
• Silicone Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, 12/24 hour time and backlight with 3 second fade
• LCD Display
• Water Resistant to 165 Feet
• Available in White/Silver, Black/Rainbow, Light Blue/Light Pink, Light Pink/Lilac, Black/Gold, Light Pink/Rose Gold, Powder Blue/Rose Gold, Blue/Black, Black/Red, Grey/Pink & Red/Black
• Download Manual

• Bold & Sporty, this modern digital resin timepiece will make an impact on your style (and time!)
• 53.5mm Resin Case
• Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Download Manual

• Bold & Sporty, this modern digital resin timepiece will make an impact on your style (and time!)
• 53.5mm Resin Case
• Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Download Manual

• Bold & Sporty, this modern digital resin timepiece will make an impact on your style (and time!)
• 53.5mm Resin Case
• Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Download Manual

Tough, powerful and reliable, these Digital Chronograph Resin Straps are the accessory that will make your workout more colorful.

• 37.5MM Resin Case
• Translucent Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Download Manual

• 31mm x 37.5mm Stainless Steel Case
• Stainless Steel Bracelet
• Stainless Steel Adjustable Sliding Buckle
• Analog Display
• Features include hour, minute, seconds, day of the week and date
• Water Resistant to 165FT

If you take training and fashion seriously, this Digital Resin Strap is for you.

• 38MM Resin Case
• Resin Strap with Buckle Closure
• Features include hours, minutes, seconds, dual time zone, alarm, lap timer and 3 second delay and fade
• LCD Display
• Water Resistant to 330 Feet
• Available in Teal/Silver & Powder Blue/Rose Gold
• Download Manual

Jump into any activity with this Digital Chronograph Resin Strap that will keep you on time.

• 38MM Resin Case
• Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Available in Navy Blue/Grey, White/Black & Grey/Pink
• Download Manual

Say it with color! DigiPrime digital watches are here to give your look a bold new upgrade. Available in three striking primary colors with contrasting straps, this watch also features a unique transparent case design. With up to 100 feet of water resistance, DigiPrime is ready to strap up for any adventure.

• 53mm Resin Case
• Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• Water Resistant to 330 Feet
• Download Manual

Tough, powerful and reliable, these Digital Chronograph Resin Straps are the accessory that will make your workout more colorful.

• 37.5MM Resin Case
• Translucent Resin Strap with Buckle Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Download Manual

Whether it's day or night, you can trust these durable, Digital Chronograph Nylon Straps to keep you and your workout on track.

• 40MM Resin Case
• Nylon Strap with Velcro Closure
• Features include time, seconds, day/date, chronograph with lap time, alarm, second time zone, 12/24 hour time and backlight functions
• LCD Display
• Water Resistant to 330 Feet
• Available in Black/Red, Black/Blue & Black/Grey
• Download Manual

Built for performance, this stylish octagonal digital chronograph watch will get you the results you strive for.

• 35.5mm resin case
• Resin strap with buckle closure
  
• Features include hours, minutes, seconds, chronograph, alarm, second time zone and backlight functions
• LCD display
• Water resistant to 330ft
• Download Manual

Great things come in small packages. Attitude from Armitron NEXT is a trio of petite analog watches with striking whimsical designs. Available in Navy Stars, Pink Hearts and Striped Rainbow, collect all three to keep your look fresh.

• 25mm resin case
• Silicone strap with printed pattern and buckle closure
• Analog movement
• Water resistant to 165ft
• Available in Navy Stars, Pink Hearts and Striped Rainbow
• Download Manual

This striking men’s dress watch features a silver and gold two-tone case design with a brilliant blue dial and crystal accents for a sophisticated look.

• 42mm Stainless Steel Case
• Stainless Steel Bracelet with One Touch, Two Button Fold-Over Buckle Closure
• Calendar Window at 3H
• Analog Movement
• Water Resistant to 165 Feet
• Download Manual